The website of Dr. Beau Lotto is Lab of Misfits is the world’s first public perception research space.
From the site:
< "Perception underpins everything that we feel, think and believe. It is the source of all artistic expression and scientific exploration. What we perceive IS who we are.
The universality of perception gives us at Lab of Misfits the freedom – and logic – to work outside the contrived boundaries between people, disciplines and institutions, and has enabled and inspired us to locate our lab within London’s Science Museum – thereby uniting science, the arts and education in one space.
Through our research, we seek to deepen both our scientific and philosophical understanding of human perception. Central to our ethos is the inclusion of the public at the centre of the process of discovery, which brings with it, not only new scientific insights, but also the potential for personal and social transformation, reflected in our programmes of public engagement."